Justin Timberlake did a very cool thing last night.  He arranged for his fans to be able to watch the World Cup soccer match in the arena before his concert.  With England in the Semi Finals, he knew people would be engrossed in the game so he got the O2 Arena to open early and show soccer on the big screens.  That way, nobody had to choose between sports or music.  They got to do both.

I was just thinking that if I had to choose, I'd totally pick the concert over a sporting event.  But I'm sure a huge number of folks would give up a musical performance in order to see a favorite team play.

If you had tickets to two things on the exact same night, but you could only go to one...would you see the concert or the game?