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Have Twinkies Approached Their Twilight?

Flickr user Christian Cable

By now you’ve probably heard that The Hostess Company is going out of business.

And when they say they’re going out of business, they don’t mean eventually, the company has already shut down bakery operations. So basically, what you see on your local grocery store’s shelves may be the last Twinkie you ever see.

Some people are even hoarding the tasty treats in case this is twilight for the Twinkie. Other wannabe entrepreneurs have taken to online auction sites and are selling the calorie bombs for huge markups.   

A possible solution is that Hostess would sell their brands to a competitor who would keep Twinkies, Ding-Dongs, and Ring-Dings alive well into the future, but they could also go the way of other beloved brands and ride off into the sunset.

What do you think, would you miss Twinkies if they were gone forever or do you think in today’s health conscious world they don’t have as much of a place in today’s lunch boxes? 

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